| Question | 195.93.21.1 | 77.76.122.115 | 79.64.135.73 | 80.229.41.181 | 81.152.194.36 | 82.22.105.227 | 84.13.36.155 | 84.71.170.95 | 86.0.98.65 | 86.132.73.74 | 86.153.68.14 | 86.155.31.23 | 86.163.203.207 | 86.29.49.140 | 87.113.94.182 | 88.104.144.109 | 88.110.140.48 | 89.213.70.184 | 89.241.180.213 | 91.125.16.214 | Average | Min | Max | Count |
| 1. How many rooms do you have available for guests? | 7 | 3 | 7 | 16+ | 5 | 7 | 5 | 3 | 3 | 3 | 1 | 7 | 16+ | 3 | 3 | 2 | 3 | 3 | 2 | 1 | 5 | 1 | 16 | 20 |
| 2. How many nights do the majority of your guests stay for? | 4 | 2 | 2 | 4 | 4 | 5 | 3 | 2 | 2 | 2 | 2 | 4 | 2 | 3 | 2 | 2 | 1 | 2 | 3 | 2 | 2.6 | 1 | 5 | 20 |
| 3. How much do you charge per room per night in low season? | 30-40 | 41-50 | 51-60 | 41-50 | 30-40 | 30-40 | 30-40 | 51-60 | 41-50 | 91-100 | 81-90 | 30-40 | 30-40 | 61-70 | 51-60 | 41-50 | 51-60 | 51-60 | 61-70 | 51-60 | 47.2 | 30 | 91 | 20 |
| 4. How much do you charge per room per night in high season? | 61-70 | 51-60 | 51-60 | 61-70 | 30-40 | 30-40 | 30-40 | 51-60 | 51-60 | 91-100 | 71-80 | 41-50 | 41-50 | 61-70 | 51-60 | 51-60 | 51-60 | 61-70 | 61-70 | 51-60 | 52.3 | 30 | 91 | 20 |
| 5. Do you have a VisitBritain rating? | 4 | 3 | 4 | not applicable | 4 | not applicable | not applicable | 4 | not applicable | 5 | 4 | not applicable | not applicable | 4 | 4 | not applicable | 4 | not applicable | 4 | not applicable | 2.2 | 0 | 5 | 20 |
| 5. Do you have a AA rating? | 4 | not applicable | 4 | 3 | not applicable | 3 | 4 | not applicable | not applicable | 5 | not applicable | not applicable | not applicable | not applicable | not applicable | not applicable | not applicable | not applicable | not applicable | not applicable | 1.1 | 0 | 5 | 20 |
| 6. What months are you open (please include december even if you are closed for Christmas/New Year) FROM? | Jan | Jan | Jan | Jan | Feb | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Jan | Feb | Jan | Jan | jan | jan | feb | 20 |
| 6. What months are you open (please include december even if you are closed for Christmas/New Year) TO? | Dec | Dec | Dec | Dec | Dec | Jan | Dec | Jan | Dec | Dec | Jul | Dec | Dec | Dec | Dec | Dec | Dec | Dec | Dec | Dec | oct | jan | dec | 20 |
| 7. Approximately what is your occupancy rate during high season? | %100 | %70 | %90 | %90 | %100 | %90 | %90 | %60 | %90 | %80 | %20 | %100 | %90 | %90 | %90 | %90 | %90 | %80 | %90 | %40 | 82 | 20 | 100 | 20 |
| 8. Approximately what is your occupancy rate during low season? | %70 | %20 | %70 | %50 | %50 | %80 | %10 | %20 | %60 | %60 | %10 | %50 | %60 | %80 | %20 | %30 | %10 | %20 | %50 | %20 | 42 | 10 | 80 | 20 |
| 9. Other than breakfast, do you provide any other additional services to guests? (e.g. cycle hire, dinner, picnics) Please specify? | Packed lunches, Cream teas | We are dog friengdly and we allow smokers | None | Picnics | Cycles for free, dinner | Evening meal on request, all dietary requirements catered for - gluton free etc. Packed lunches available | pack lunch lifts evening meal if required for workmen mid week | Packed lunches | On request, picnics. Hairdryers, toiletries, dressing gowns in rooms. | use of hot tub, pack lunch on request, luggage transport to next b&b | Evening meals, picnics. Afternoon tea on arrival is include in price | 0 | use of hot tub, pack lunch on request, luggage transport to next b&b | 14 | ||||||||||
| 10. On a scale of 1 to 5 where 1 is very important and 5 is not at all important, how important are the following | ||||||||||||||||||||||||
| To have a full B&B / Guest House for as much of the year as possible | 1 | 1 | 1 | 5 | 4 | 1 | 5 | 2 | 2 | 1 | 2 | 5 | 1 | 2 | 1 | 5 | 1 | 3 | 1 | 5 | 2.4 | 1 | 5 | 20 |
| To have accurate payment details for all guests | 1 | 1 | 1 | 5 | 5 | 1 | 1 | 1 | 1 | 3 | 2 | 5 | 1 | 1 | 1 | 4 | 1 | 1 | 1 | 2 | 1.9 | 1 | 5 | 20 |
| To have payment in full up front | 3 | 5 | 3 | 3 | 1 | 1 | 5 | 3 | 3 | 5 | 2 | 3 | 3 | 5 | 3 | 3 | 3 | 3 | 5 | 1 | 3.1 | 1 | 5 | 20 |
| To have a deposit up front | 1 | 1 | 1 | 5 | 1 | 3 | 1 | 1 | 3 | 1 | 2 | 5 | 1 | 4 | 2 | 3 | 1 | 1 | 2 | 4 | 2.1 | 1 | 5 | 20 |
| To speak to guests in person before they arrive | 1 | 1 | 1 | 5 | 5 | 3 | 1 | 2 | 1 | 1 | 2 | 5 | 4 | 1 | 2 | 3 | 1 | 1 | 1 | 4 | 2.2 | 1 | 5 | 20 |
| To have an email conversation with guests before they arrive | 1 | 1 | 2 | 3 | 1 | 3 | 5 | 3 | 1 | 5 | 3 | 3 | 3 | 1 | 2 | 3 | 2 | 4 | 1 | 4 | 2.5 | 1 | 5 | 20 |
| To contact guests after their visit | 5 | 3 | 2 | 3 | 1 | 3 | 5 | 4 | 3 | 5 | 3 | 3 | 3 | 5 | 3 | 2 | 2 | 3 | 3 | 2 | 3.1 | 1 | 5 | 20 |
| To obtain feedback on the accommodation | 3 | 3 | 2 | 5 | 1 | 3 | 5 | 2 | 2 | 5 | 2 | 5 | 2 | 1 | 2 | 3 | 1 | 3 | 3 | 5 | 2.9 | 1 | 5 | 20 |
| To obtain repeat business | 1 | 1 | 1 | 5 | 5 | 1 | 1 | 1 | 1 | 1 | 1 | 5 | 1 | 1 | 1 | 4 | 1 | 1 | 1 | 3 | 1.8 | 1 | 5 | 20 |
| 11. How do you advertise your accommodation? Please tick all that apply? | Leaflets|Advertising in regional brochures or booklets|Advertising in travel magazines|Emails to previous guests|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Have own website | Letters or newsletter to previous guests | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Have own website | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Have own website | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites | Letters or newsletter to previous guests|Listing on commercial accommodation sites|Have own website | Emails to previous guests|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Letters or newsletter to previous guests|Emails to previous guests|Listing on egional websites e.g. VisitNorfolk|Listing on commercial accommodation sites|Have own website | Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Letters or newsletter to previous guests|Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Leaflets|Listing on commercial accommodation sites | Advertising in regional brochures or booklets|Emails to previous guests|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website Letters or newsletter to previous guests|Leaflets|Advertising in regional brochures or booklets|Listing on egional websites e.g. VisitNorfolk|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own we | Advertising in regional brochures or booklets|Listing on national website e.g. VisitBritain, EnjoyEngland|Listing on commercial accommodation sites|Have own website | Advertising in regional brochures or booklets|Listing on commercial accommodation sites|Have own website | 18 | ||||||
| 12. What is your yearly budget for advertising? | £501-£1000 | Don't have one | £1001-£1500 | More than £1500 | £501-£1000 | £1001-£1500 | £501-£1000 | £251-500 | £251-500 | £251-500 | £251-500 | Less than £250 | More than £1500 | Don't have one | Less than £250 | Less than £250 | More than £1500 | £251-500 | £251-500 | Less than £250 | 475.5 | 251 | Less than 250 | 20 |
| 13. How do you manage your bookings (options)? | pencil and paper diary | excel spreadsheet | pencil and paper diary | computer based diary | pencil and paper diary | pencil and paper diary | pencil and paper diary | computer based diary | pencil and paper diary | pencil and paper diary | specialist B&B software | pencil and paper diary | other please specify | pencil and paper diary | pencil and paper diary | pencil and paper diary | pencil and paper diary | excel spreadsheet | pencil and paper diary | pencil and paper diary | specialist B&B software | pencil and paper diary | 20 | |
| 13. How do you manage your bookings (other)? | Plus paper and pencil diary | Wallchart | JEZZ TEST | Excel form, diary and booking sheets | Plus paper and pencil diary | 15 | ||||||||||||||||||
| 14. Do you accept credit card payments? | no | no | yes | yes | no | yes | no | yes | no | yes | yes | no | yes | no | no | no | yes | no | no | no | yes | no | 20 | |
| *15. On a scale of 1 to 5 where 1 is high and 5 is low. How useful would it be / is it for you to be able to accept credit card payments? | 5 | 3 | 1 | 5 | 3 | 1 | 5 | 2 | 3 | 1 | 4 | 2 | 1 | 5 | 3 | 2 | 1 | 2 | 5 | 5 | 2.9 | 1 | 5 | 20 |
| 16. The definition of on-line booking is when someone provides credit card details on the internet to make a purchase then and there. On a scale of 1 to 5, where 1 is excellent and 5 is bad /poor what do you think of the effectivness of online booking for the following: | ||||||||||||||||||||||||
| Theatre tickets? | 3 | 1 | 1 | 4 | 4 | 1 | 1 | 1 | 3 | 5 | 3 | 5 | 1 | 3 | 1 | 4 | 1 | 3 | 2 | 1 | 2.4 | 1 | 5 | 20 |
| Hotel reservations? | 1 | 1 | 1 | 4 | 5 | 1 | 1 | 1 | 2 | 5 | 3 | 3 | 1 | 3 | 1 | 5 | 1 | 2 | 2 | 1 | 2.2 | 1 | 5 | 20 |
| Flights? | 1 | 1 | 1 | 4 | 5 | 1 | 1 | 1 | 1 | 1 | 2 | 4 | 1 | 3 | 1 | 5 | 1 | 1 | 3 | 1 | 1.9 | 1 | 5 | 20 |
| Holiday cottages? | 3 | 1 | 1 | 4 | 5 | 3 | 5 | 1 | 3 | 5 | 3 | 2 | 2 | 3 | 1 | 3 | 5 | 2 | 4 | 1 | 2.8 | 1 | 5 | 20 |
| Sporting events? | 3 | 1 | 1 | 4 | 5 | 3 | 1 | 1 | 5 | 5 | 2 | 4 | 2 | 3 | 1 | 3 | 1 | 2 | 5 | 1 | 2.6 | 1 | 5 | 20 |
| Bed & Breakfast reservations? | 5 | 1 | 1 | 4 | 5 | 1 | 5 | 1 | 1 | 5 | 3 | 3 | 1 | 3 | 3 | 3 | 5 | 2 | 5 | 5 | 3.1 | 1 | 5 | 20 |
| 17. Do you think your business could benefit from having an on-line booking system? | no | no | yes | yes | no | no | no | got one already | yes | no | no | no | yes | yes | yes | no | no | no | no | no | got one already | no | 20 | |
| 17. Do you think your business could benefit from having an on-line booking system (no why not)? | We are too small and do not have credit card facilities. | We do not have full time secretarial staff | Quite happy with controlling bookings by telephone and e-mail | JEZZ TEST | Don't think we have lost any bookings from not having this - they prefer to speak to a "person" | not sure as the costs for the machine and percentage would eat into profit, although it would be beneficial to cash flow, depends on commmission | For a small concern it is very expensive to set up and service. Thereby cutting into an already very small profit | I would rather talk to client prior to thier booking to ensure we are want they want and visa versa! | B&Bs take a high number of very last minute bookings. You would need to check online bookings very regularly to ensure that guests didn\'t turn up to find no availability. When you are very busy and working alone as many B&B owners do there, is just not e | Because my business is too small | We are too small and do not have credit card facilities. | 15 | ||||||||||||
| 18. Online booking systems tend to work on a commission basis. What is the maximum rate of commission you would pay for an online booking? | other | other | 5 | 9-10 | other | 9-10 | other | 6-8 | 9-10 | other | 9-10 | 5 | 9-10 | 5 | 5 | 5 | other | 5 | 5 | 5 | 4.5 | 0 | 9 | 20 |
| 18. Online booking systems tend to work on a commission basis. What is the maximum rate of commission you would pay for an online booking (other)? | I am not interested in using an online booking system. | None | JEZZ TEST | 0 | 0 | None | 15 | |||||||||||||||||